Test
Market the music and measure the response.
Music
first.
An independent music company helping artists find their audience and grow.
We market records, learn what connects and scale what works.
Send your musicWe market records, learn what connects and scale what works.
Selected artists
Artists we’ve helped build.
And more across Australia
Our approach
The music
has to work.
Advertising can create attention.
It can't make someone love a song.
That's why we look beyond cheap clicks and streams to understand what listeners actually come back to.
The ads find the audience.
The song does the rest.
How we work
Test. Learn. Scale.
Learn
Understand what people are actually responding to.
Scale
Move quickly behind the records that prove themselves.
Not every song will be the one.
The point is to find the ones that are.
Built for independent artists
Your music
stays yours.
MMG is a paid growth partner.
You keep ownership of your music while we help you understand what is working and where to go next.
When something works,
the upside stays with you.
About MMG
Founder-led.
Marin Music Group was founded by Joshua Marin in Perth, Australia.
Josh leads strategy across every artist relationship, with MMG staying intentionally hands-on through campaigns, calls, updates and reporting.
Hands-on where it matters.
Focused on what moves the artist forward.
FAQ
A few
questions.
MMG helps independent artists grow through music marketing, campaign strategy and paid advertising.
We test what connects, learn from the response and scale what works.
Independent artists and teams with strong music who are ready to invest seriously in growth.
We typically run Meta ads through your artist pages.
We'll onboard you, set everything up and manage the campaign from there.
You make the music. We take care of the marketing.
Then we learn from it.
Not every record will connect the same way. Testing helps us make the next decision with more confidence.
No.
We care about what listeners do after they arrive — whether they replay the song, save it, playlist it and come back.
No.
Your music stays yours.
Send your music
Let's hear
the music.
MMG works with a select number of independent artists and teams.
Send us your music. If it feels like a fit, we'll be in touch.